What is one Matomo feature you think more people should be using?

Hi everyone,

I’ve been using Matomo for a while, and I still come across features that I didn’t realize could make analysis much easier.

I’m curious what’s one Matomo feature you think is underrated or doesn’t get enough attention?

It could be a report, segment, Tag Manager feature, goal tracking, custom dimensions, heatmaps, scheduled reports, or anything else that has genuinely improved your workflow.

I’d love to hear what features have made the biggest difference for you and why. It might help others discover tools they’re not using yet.

Custom Dimenssions are underrated. They make it much easier to break down traffic by meaningful user or content attributes instead of relying only on standard reports.