Why we need Matomo

General questions
1

Hi,

Currently I’m using google analytics in my website. Can any one tell why I need to go for matomo for analytics. Is there any special features in it.

2

You own your data instead of being Google’s minion.

1 Like
3

With Matomo , the philosophy around data ownership is simple, you own your data, no one else.

4

As we all know Matomo is alternative of google analytics
The best features of Matomo are given in points.

  1. Real-time data updates
  2. Customisable dashboard
  3. All websites dashboard
  4. Row Evolution
  5. Analytics for Ecommerce
  6. Goal Conversion Tracking
  7. Event Tracking
  8. Content Tracking
  9. Custom Variables
  10. Site Search Analytics
    Hope this will help you
    Thanks