Hello,
I have a question about the campaign-tracking for out website which uses also the marketing campaign report plugin (https://plugins.matomo.org/MarketingCampaignsReporting).
How is the behaviour in tracking when the link contains a utm_source but no utm_campaign?
For example links from google jobs have the following utm-parameters:
utm_campaign=google_jobs_apply&utm_source=google_jobs_apply&utm_medium=organic
In my matomo I have the “google_jobs_apply” in the sources but also in the campaigns.
Is the an explanation for this?
Thanks for some help!
Best regards,
Timo