Our matomo very often counts TikTok as a used browser. What I know: There is TikTok’s in-app browser, but it only becomes active when you click on a link within the TikTok app.
However, the visits to our site that I found are based on Google paid searches. And you can’t actually do that in TikTok?! I’ve already tried to find out whether Matomo was tracking incorrectly, but couldn’t find any information about what kind of browser it was supposed to be.