I like the search engines and keywords overview, but I have an idea for improvement.
With this report, I can display all the search engines that brought visitors. To make it perfect, I’d like to be able to differentiate the traffic source as ad, serp, video, image, product, etc. with search engines.
When I compare traffic from search engines, advertising distorts the result. I only pay for advertising on Google, which is why it logically has huge traffic. when I want to focus on comparing organic traffic from search, I need to hide the ad so I can objectively compare share between searchers.