We are currently confronted with the following uncertainties:
1. Returning visitors
We also have difficulties in measuring the “returning visitors”.
Under Visitors->Engagement, we see the returning visits.
]But: Is there a way to extract the returning visitors?[/i]
Assumption: ‘Returning visitor’ is a subset of, ‘Returning visits’, of ‘Unique visitors’?
Haven’t found anything (doc, faq, forum) which answers exactly this question.
2. Export of pageview statisticts
If we go to Actions->Pages, the first column is named “Pageviews”.
When exporting the data as a CSV-File, the same column is named “nb_hits”.
How come the same figures are named differently?
Quite confusing as to us hits are not the same as pageviews (see also Web analytics - Wikipedia).
Why not naming the columns identically?
(By the way: same for “Unique Pageviews” that are callet “nb_visits” in CSV-File)
Any hints will be appreciated…