Hi, I am new here. While I have been using GA on my site for quite some time, I have been looking for an alternative. Can someone guide me how set up Matomo analytics and also highlight what are the main benefits over GA.
While a lot of people still prefer GA, Matomo provides some excellent features that can be quite helpful for your marketing efforts online. Check out the comparison by visiting https://matomo.org/matomo-vs-google-analytics-comparison/