I am new to Matomo and would like to use it to track my email campaigns. I understand it can generate a tracking pixel which can be inserted into a HTML email. When the email is opened it will then be noted in the Matomo Dasboard under Actions -> Page Titles… I have done this but its basic and only shows it its been opened. I need to to display more info (such as demographics, a map would be nice, device type, browser, ip address. etc) Can Matomo do this and how easy or difficult would it be to implement?
- Is it possible to display my email list and show who has opened it? If so how do I do this.
- Can I track demographics on the emails opened? ( ip address, country, state, city, device type, browser, etc.) if so how can I do this
- Can it track forwards, clicks and reopens? If so how can I implement this.
Any assistance would be greatly appreciated. Thanks in advance