GDPR & Need to Ask for User Consent

Discussion
1

I’d like to do without bothering website visitors with asking for consent. And also an easier privacy policy would be nice. So as far as I understood, anonymization of web analytics data, as long as the data cannot be re-identified, will free me from this GDPR burden of asking for consent…? Even if I am storing other data that cannot be “associated with online identifiers” in cookies.

Questions;

  1. If I select the box “Anonymize Visitors’ IP addresses” I don’t need to ask for user consent?
  2. Can I still store geolocation data without the IP?
  3. Also since I’m anonymizing the data, can I leave the “Disable Do Not Track support” on?

Thanks for your input,
Chiappa

2

Hi,

(Nothing I am saying is even close to legal advice)

Just anonymizing IPs isn’t enough there are still some other things you need to keep in mind:

Geolocation still works, but is much unpreciser (exspecially if you use the anonymized IP, which you should do)

I think so, but I don’t really know.