If anyone could point me to a link or another post on here that I’ve not found yet, I would greatly appreciate it.
I’ve enabled ecommerce for a website within Matomo. This is one website within a multi-site WordPress instance. I do not have access to the WordPress side, but tagging has not been set up because the assumption is that the integration will recognize basic things like sales revenue. For example, in the visits column of the standard report (who is coming in), we’re getting numbers but not in the ecommerce orders column. What are we missing? Are there additional tags that need to be attached to each product within the WordPress code?
Thanks @Jason_1282 it is a self-hosted instance. The web team have added the Tracktastic plugin on the live site, but it doesn’t seem to be tracking the data yet.
If it is a standalone Matomo on WordPress you would want to use the WooCommerce Analytics - Matomo Plugins Marketplace for the greatest accuracy. There is a free trial, it would be interesting to know if you have the same issues.
It sounds like ecommerce tracking isn’t fully configured on the WordPress side. Even if Matomo is enabled, you’ll still need the ecommerce tracking tags added to your order confirmation pages (and possibly product pages) for revenue data to populate. Without those tags, Matomo won’t recognize completed transactions. I’d suggest checking if the Matomo for WordPress plugin is properly connected to WooCommerce or your ecommerce plugin — that usually fixes missing order data.