Does it make sense to use campaigns to track menu link clicks?


#1

Hi - I feel like I must be missing something, because I can’t seem to find anyone with the same issue. So please set me right!

I want to be able to track clicks on the items in my drop-down menus. I know I can track views of the pages linked to, but I don’t see how I can tell how many people got there via the menu as opposed to another means.

I had thought using campaigns would make sense, giving me something like this:

Buy something = http://site.com/?pk_campaign=menu&pk_kwd=buy
Learn about stuff = http://site.com/?pk_campaign=menu&pk_kwd=learn
Contact us = http://site.com/?pk_campaign=menu&pk_kwd=contact
Something else = http://site.com/?pk_campaign=menu&pk_kwd=else

I can easily do this and they tell exactly how people are using my menus. But it doesn’t seem like anyone does this, so I’m wondering if it’s necessary. Is there a better way to get that kind of info that doesn’t require adjusting the links? Or is it just that no one bothers to do this kind of tracking?

Thanks,

Patrick


(Matthieu Aubry) #2

Hi there, To track the clicks on the menu, please use Event Tracking feature: Event Tracking - Analytics Platform - Matomo


#3

Thanks! I’ve tried to apply links like this:

Feedback

This seems to be tracking because I see the actions in the detailed visitor log:

  1. -> Footer - Feedback

But when I go to the Actions -> Events section, I just see:

There is no data for this report.

…for each of Event Categories, Actions, and Names.

Am I doing something wrong?


(Matthieu Aubry) #4

It should work correct - you may need to wait for the next run of the cron archiving script? How to Set up Auto-Archiving of Your Reports - Analytics Platform - Matomo


#5

The event report just showed up this morning, so likely just a too-infrequent cron. Thanks again!

Patrick