Why is there a discrepancy in the number of visits?
The first one are the visits with a Goal. The second one are all visits.
Should the amounts be equal? I don’t understand why they are so drastically different. Thank you @kal!
No, because only a small subset of Visits are registering a Goal, that’s perfectly normal.
Moreover, as you can see, Visits with Goals are actually lower than Goals themselves… That’s because some Visit here and there registered more than 1 Goal.
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It shoulda. How did you build the segment?
