I’ve a problem (or misunderstanding) of average time on page vs. average visit duration while using segments.
Under Behaviour->Pages I see an average time on page of 0,5-1min per page:
Going to the dashboard, creating and applying a segment for these pages, the average visit duration increases to approx. 12 minutes:
Even combining the time on page of all subpages, I don’t come close to 12 minutes, it’s rather 2 minutes.
Using the segment, I’d expect the average visit duration in the dashboard widget being (more or less) the sum of all average times on page. Am I wrong and/or missing something? The 12 minutes is also much high than the 5-6 minutes without any segmentation.
Thanks & best regards,