UTM not working correctly



I have 5 boxes on main page. Each of them have own UTM param. After clicking I should have report about it in piwik - but i do not have…

In Google analytics everything is good (i have reports with thoose UTMs)

UTM campaigns from other sites are reported in piwik (from facebook, newsletter - using similar UTM’s)

Where is the problem?


(Matthieu Aubry) #2

Maybe this helps? Visits from search engines or campaigns are not recorded, Piwik shows "There is no data for this report" for all Referrers reports. - Analytics Platform - Matomo

Piwik will only track the campaign / UTM on the “first page view” of a visit.