Referrer Attribution

There really should be an INI equivalent setting for setConversionAttributionFirstReferrer

Otherwise, if you find out about that later, you have to go back and edit all instances of the js code.

In INI, why not do something like:

Specify Site ID for any sites that you want to attribute conversion to first referrer.

conversion_attribution_first_referrer = 1,3,5

Good news, we have released a new feature for Marketing Channels Attribution Reporting. You can learn more about it here: Multi Channel Conversion Attribution - Analytics Platform - Piwik

Multi Channel Conversion Attribution, also known as Cross Channel Attribution, lets you assign a value to each visit prior to a conversion or prior to a sale. By default, Piwik lets you only know the referrer of the last non-direct visit when a conversion happens. However, in reality, multiple channels contribute to a conversion as a visitor often visits a website several times before they convert a goal. By applying different attribution models, you get a better view on which channels actually lead to a conversion. This helps you finding out where to spend your money best when acquiring visitors.

The premium plugin can be purchased here:

Have a wonderful end of year,