I’m new to Piwik (version 1.5.1), but have some professional experience in web analytics.
I’ve decided to experiment Piwiki Analytics on my blog, but I have some doubts on how to use it. I could find how to get important information on a specific page from the blog, instead of the whole blog
Keywords users used to get to that page, and number of visits per keyword
External refers users used to get there and number of visits per refer
Most popular previous and next pages to the page I have selected (in my blog)
A graph with pageviews for that page in the selected period
A graph with bounce rate for that page in the selected period
I need this information to start optimizing pages and reduce bounce rate.
Thanks for answering and for helping in Piwik’s improvement.
I’ve grouped this requests in one e-mail because online marketeers use that information in basic page improvements.
We look at landing pages with many entering visits and a high bounce rate and try to discover why. Maybe the page does not meet visitors expectations. And then we fix them.
We look at pages with great conversion rates but not many visits and try to improve them. Maybe they just need more traffic?
We relate pages with websites refers.
This analysis/improvement is more effective when the analyst can examine all the details about a single page to understand traffic and how metrics are evolving with each test/improvement.
I don’t see a relation of the features above with user segmentation. My understanding of segmentation is to chose only users that meet a specific criteria like “show only data from visits with more than 3 pages per visit” or “show only data from visits from Portugal” or “show only data from visits that have converted in goal 2 but exclude anyone that view more than 4 pages”.
I work as a web producer and online marketing technician.
I can do some wireframes on what would be desirable as an interface for this feature, and post them here as a proposal to be criticized by the community. As for final design, I suggest consistency with the actual Piwik’s interface.
Happy New Year! If you are still using Piwik and interested in the awesome new feature of “Creating a Custom Segment in Piwik and apply to reports in Real time!” we need YOUR help, with a little or big donation at: http://crowdfunding.piwik.org/custom-segments-editor/
This will allow to dynamically add or edit, a new set of rules for example “Show all visitors from USA and using Firefox and using Google”. This will be done via a simple to use interface. See screenshots and more info here: http://crowdfunding.piwik.org/custom-segments-editor/
We are crowd funding the future of Piwik and this feature in particular. With your help we can do it.